live from the depths of the content abyss
+ the modern event content playbook
A new player in the performance space, activations at Milan Design Week, and some thoughts on managing social strategy
A deeper look into what authentic IRL programming looks like at a moment when everything else feels phoned in.
+ SXSW Field Report, Brand Myths and more
If only this was a food software deep dive
Thoughts from Milan, new pants, marketers learning social & more
NikeSkims, using BTS as the content lever, and what makes a good partnership
